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Titel / Titel:Investigating the Generation- and Gender-Dependent Differences in Social Media Use: A Cross-Cultural Study in Germany, Poland and South Africa
Author / AutorFietkiewicz, K. J., Lins, E., & Budree, A.

Source / QuelleMeiselwitz G. (eds) Social Computing and Social Media. Technologies and Analytics. SCSM 2018. Lecture Notes in Computer Science, vol 10914. Springer, Cham.
Language / SpracheEnglish / Englisch


In social media research, there is an ongoing debate about whether and how much cultural and geographical differences impact social media interaction. There has not been reached a consensus yet, which is why we apply an extensive statistic model based on a unique and large dataset of German, Polish, and South African social media users. We aim to answer the following questions: How do different generation use social media? Are there any gender-dependent differences? How do these differences vary between three different countries?


Social media use Gender-dependent differences Age-dependent differences Cross-cultural study

DOI: https://doi.org/10.1007/978-3-319-91485-5_14

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